Uwe B. Meding

Many people use social media outlets like Facebook, Google+, LinkedIn and so forth. They can be used for your company to raise the position in Google searches, to communicate with customers, or to find new employees.

Using social media has a price: Time. Neither a blog entry, or maintenance of the company’s Facebook page are small side tasks that can be done throughout a working day.

Important information, and engaging campaigns take time, ideas, and enthusiasm. You must plan time and personnel for social media like any other company project, otherwise the effort will be without any result.

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